screenforce.de
Industry initiative of German, Austrian and Swiss TV sales houses promoting TV and video advertising through research, events and training
Highlights
- New on EvolcAdded 2026-11-05
About screenforce.de
Screenforce is the initiative of the TV sales houses in Germany, Austria and Switzerland, covering joint marketing, research and communication for TV and broadcast video on demand (BVoD). Its activities include industry events, research studies on advertising effectiveness and media use, and coordination of industry policy topics for the medium.
Its audience is the advertising market: advertisers, media and advertising agencies, and media students and newcomers. Offerings include the Screenforce Festival, the Expertenforum, webinars presenting its studies, the Screenforce Academy and a six-month Screenforce Academy Masterclass on total video. The initiative runs on the resources of its member companies.
According to the website, the nine partner sales houses together represent 95 percent of the TV advertising market in the DACH region. Malte Hildebrandt has managed the organisation since January 2021. The Screenforce Days, a one-day event, have been held in Vienna and Zurich since 2016.
Product: Industry events (Screenforce Festival, Expertenforum, Screenforce Days), research studies on TV advertising, webinars and the Screenforce Academy Masterclass for TV and video advertising.
Jobs at screenforce.de
Leadership
- Malte Hildebrandt · GeschäftsführungSource: company website
- Johanna Teichmann · Leiterin der PG ForschungSource: company website
- Olaf Schlesiger · Leiter Research ScreenforceSource: company website
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Website technologies
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Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.