We Encourage
AI chatbot and support services for people affected by domestic violence, combining human expertise with conversational guidance
Highlights
- New on EvolcAdded 2026-10-28
About We Encourage
We Encourage builds AinoAid™, an AI-based conversational guidance service for people affected by domestic violence, including victims, people who use or fear using violence, and professionals supporting them. Content and conversation flows are developed with therapy experts, survivors and partners, and the technology relies mainly on Microsoft tools.
The company is an impact company whose revenue model combines partner-based service provision with local public health and private service providers. Local expert organisations and partnerships run local experiments and later service delivery. The company is registered in Vantaa, Finland, and was founded on 22 August 2019. It has also run a pilot in Tanzania.
Its founders include CEO Anna Juusela, Katja Kytölä as head of AinoAid content, Ellimari Kortman as head of marketing, and Ulla Koivukoski as head of ecosystems and partnerships.
Product: AinoAid™ AI-based conversational guidance chatbot for people affected by domestic violence, with related support services.
Jobs at We Encourage
Leadership
- Katja Kytölä · Head of AinoAid contentSource: company website
- Ulla Koivukoski · Head of Ecosystems & PartnershipsSource: company website
- Anna Juusela · CEO, founderSource: company website
- Ellimari Kortman · Head of MarketingSource: company website
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