Sawtoothsoftware
Survey and conjoint analysis software for market researchers, with consulting and training services
Highlights
- New on EvolcAdded 2026-11-05
About Sawtoothsoftware
Sawtooth Software makes survey and analytics software for market research, including the Lighthouse Studio and Discover survey platforms. It is known for conjoint (choice) analysis and also supports MaxDiff, quotas, skip logic and other survey question types. A Panel product gives access to over 200 million verified respondents worldwide.
Its customers include Fortune 1000 companies in consumer and business-to-business markets, health economics consultants, government agencies, market research firms and universities. Revenue comes from software plans (Free, Professional and Premier) that are priced without per-respondent fees, plus consulting on choice modeling and segmentation and training for the insights industry.
Sawtooth Software was founded in 1983 by Rich Johnson near Sun Valley, Idaho, and is privately owned. It is located in Provo, Utah, and Leeds, UK, and has hosted or co-hosted more than 20 research conferences since 1987. The company currently has an open marketing specialist role in Provo.
Product: Lighthouse Studio and Discover survey platforms for conjoint, MaxDiff and general survey research, with a Panel respondent service.
Jobs at Sawtoothsoftware
Open roles at Sawtoothsoftware in the Americas (1)
United States 1. From Sawtoothsoftware's careers page or applicant tracking system; each role links to the employer.
- Marketing Specialist · Provo, United States
Leadership
- Rich Johnson · FounderSource: company website
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Website technologies
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- BambooHRMedium confidence
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Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.