Playmakers
Marketing for indie game launches: creator campaigns, content, PR and ad tracking to grow Steam wishlists and sales
Highlights
- Young companyFounded 2022
- New on EvolcAdded 2026-11-02
About Playmakers
PlayMakers is a marketing partner for video game studios. It runs creator campaigns with streamers and video creators, produces trailers and short-form content, handles PR outreach to press and media, and runs paid ads with per-creative wishlist and sales tracking. The company works on its own internal tools, including a creator discovery tool called Creator Radar and a short-form scanner.
Its customers are game studios and developers launching titles, mainly on Steam.
Registry records show a company founded on 2022-12-09 and seated in Paris, France, as a SAS. The website lists three co-founders, the CEO, CPO and CTO, and states that the company is currently hiring for product, tech and business roles.
Product: Game marketing campaigns: creator outreach, trailers and short-form content, PR, and tracked ad campaigns for Steam wishlists.
Jobs at Playmakers
Leadership
- Ilan Nabeth · CEO & Co-founderSource: company website
- Costantino Carrega · CPO & Co-founderSource: company website
- Maxime Niankouri · CTO & Co-founderSource: company website
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Website technologies
Tools and platforms detected on this company’s website, grouped by purpose. Dates record when Evolc observed them.
Analytics
- Google Tag ManagerMedium confidence
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- Integration code on pageinline script loader
Chat & support
- IntercomMedium confidence
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- Integration code on pageinline script loader
- Integration code on pageinline script loader
- Integration code on pageinline script loader
Content delivery
- CloudflareHigh confidence
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- Website resourcedeclared script/iframe or software asset
Content management
- WebflowHigh confidence
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- Website resourcedeclared script/iframe or software asset
Hosting
- AWSHigh confidence
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- Website resourcedeclared script/iframe or software asset
Scheduling
- CalendlyHigh confidence
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- Website resourcedeclared script/iframe or software asset
Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.