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Nousua

Retail market and assortment data, reports and tools for FMCG suppliers and grocery retail category teams in Finland

Espoo, FinlandFounded 2019nousua.fiWebsite technologies

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Highlights

  • New on EvolcAdded 2026-10-28

About Nousua

Nousua provides retail market and assortment data, clear reporting and data tools. Its Assortment Tracking product helps identify and build a winning range and set prices for products. The company also offers ways to combine data from several sources and to report on it, and helps products become easier to find in online grocery stores.

Its clients are food and FMCG suppliers who work with retail category management and need reliable data on assortments and the competitive landscape. A customer testimonial on the site comes from a category manager at Fazer Leipomot.

Nousua was founded in December 2019 and is based in Espoo, Finland. Its founding idea came from its founder's work with retail data at Hartwall and Fazer.

Product: Assortment Tracking (Valikoimaseuranta) and related retail data, reporting and data-combination tools for range, pricing and digital shelf decisions.

Jobs at Nousua

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Website technologies

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  • Google Analytics 4
  • Google Tag Manager
  • Squarespace