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Measure Protocol

Consented cross-platform consumer behavior data and predictive insights for brands, media owners and agencies

London, United KingdomFounded 2018measureprotocol.comWebsite technologies

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Highlights

  • New on EvolcAdded 2026-11-03

About Measure Protocol

Measure Protocol operates a behavioral data platform that captures permissioned consumer activity, including searches, prompts, web sessions, app usage, social engagement and receipts, and links it across platforms using hashed identifiers. The platform holds 2.3 trillion behavioral signals, and its products are Measure Data, Measure Outcomes, Measure Predict and Measure Labs.

Its customers include brand and marketing leaders, media owners and broadcasters, platforms and marketplaces, agencies, and insight and research teams. Data is offered as a modular data menu and delivered through dashboards, SQL, APIs and natural-language queries, with optional clean-room delivery for partners. The site names Google, Meta and Netflix among the companies it serves.

The company was founded in 2018 and is headquartered in London. Its team is described as working across the UK, US and EU.

Product: Measure Data, Measure Outcomes, Measure Predict and Measure Labs: behavioral data, media outcome measurement and predictive insight products.

Jobs at Measure Protocol

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Website technologies

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Hosting

Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.