xmiles.co.uk

Online and in-store endurance nutrition, apparel and accessories retailer for athletes in the UK and abroad

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Highlights

  • New on EvolcAdded 2026-10-28

About xmiles.co.uk

XMiles sells sports nutrition, apparel and accessories for endurance athletes, including running, cycling and ultra-distance training. Its range spans many third-party brands, and it is the UK distributor for some brands, such as Hüma Chia Energy Gel and Squirrel's Nut Butter. It also offers a Nutrition Calculator, free and paid nutrition guides, and subscribe-and-save ordering.

Its customers are endurance athletes who buy through the XMiles website, the mobile app and its store. The company also runs xesd.co.uk, a B2B platform that distributes brands imported to the UK exclusively by XMiles. Its website lists shipping via FedEx to a wide range of countries, including Germany, France, Italy, the Netherlands and the United States.

XMiles UK Ltd was established in 2015 in Wimborne, Dorset, where the store, headquarters and warehouse are located. The company describes itself as family-owned and independent, and was founded by Anthony Clark, a former competitive ultra-distance runner. Its ambassador programme invites athletes to share content in exchange for affiliate earnings and free products.

Product: Online and in-store retail of sports nutrition, apparel and accessories, plus the xesd.co.uk B2B distribution platform.

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