User Driven Strategies
Automotive UX and human-factors research for vehicle manufacturers and suppliers
Highlights
- Young companyFounded 2025
- New on EvolcAdded 2026-11-09
About User Driven Strategies
User Driven Strategies provides automotive UX and human-factors research, infotainment evaluations, feature audits and custom projects. Its work includes vehicle display and control usability, HMI analysis, and feature availability research for vehicles sold in Europe, the US and China.
The firm serves automotive OEMs and suppliers, offering research and analysis for product planning, design decisions and marketing activities. It also publishes the UX Soup podcast and a newsletter on automotive UX.
The registered entity was founded in 2025 and is based in Edinburgh, UK. The company presents locations in Seattle, USA, and Edinburgh, UK.
Product: Automotive UX and human-factors research, infotainment evaluations, feature audits and custom research projects.
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Website technologies
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Analytics
- Google Analytics 4Medium confidence
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- CloudflareHigh confidence
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- Google reCAPTCHAHigh confidence
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Hosting
- AWSHigh confidence
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Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.