The Golden Tree - Wien

The Golden Tree operates wellness and spa services in Vienna, including a day spa with an indoor pool, sauna and steam rooms, a fitness studio and massage treatments such as deep tissue massage. Bookings for massages and day entry are made online or in person.

Customers are day-spa visitors, hotel guests and members. Revenue comes from day-entry tickets, massage and facial treatments, and memberships (VIP and Supreme Society), with access to the spa for guests and members at selected locations. The website also lists 24/7 concierge services.

The company's website states that its history dates to 1889 and that it reopened in Slovakia in 1997 as Massagen Varga. Its first Vienna location opened in March 2019 at the Hotel InterContinental, followed by a Vienna Marriott spa in July 2019. The website states that The Golden Tree InterNational set up headquarters in Miami Beach in September 2019. Open job listings in Vienna include a spa receptionist and a hotel masseur.

Product: Day-spa access, massage and facial treatments, fitness facilities and memberships, bookable online.