Synalia
Cooperative of independent jewellery and watch retailers sharing shared store banners, purchasing and training services in France
Highlights
- New on EvolcAdded 2026-10-28
About Synalia
Synalia is a cooperative created by jewellers for jewellers, operating on a shared-commerce model. It develops and pools tools and services intended to improve the commercial performance and reduce operating costs of its member retailers (Associés).
Members operate under three complementary store banners, including Montres & Co (watch retail with an e-commerce site) and La Guilde des Orfèvres (high-end jewellery). Services include centralised supplier management and payments through the DZB bank, negotiated purchasing, stock financing, e-commerce with click and collect, store concepts, marketing tools and the Synalia Académie training school. Members pay for access to these services, and the cooperative is governed by its members under a one member, one vote principle.
The company is headquartered in Paris and was founded in 1992 according to registry records. The website reports 2024 retail sales in euros including VAT, but no figure is quoted here.
Product: Shared-banner retail network and cooperative services (purchasing, supplier financing, e-commerce, store concepts, training) for independent jewellery and watch shops.
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