Snowplow Analytics
Customer data infrastructure that streams validated behavioural data in real time to warehouses and AI agents for digital-first companies
Highlights
- New on EvolcAdded 2026-10-27
About Snowplow Analytics
Snowplow Analytics, known as Snowplow, provides customer data infrastructure that collects validated, event-level behavioural data from digital properties and delivers it in real time to a customer's data warehouse, lake or stream. Its Signals offering supplies real-time behavioural attributes and customer context to AI agents, copilots and personalisation applications.
Customers are digital-first companies and their product, data and analytics teams. Named customers include Strava, HelloFresh, Auto Trader, Burberry and DPG Media. The product is sold as a 14-day free trial, a self-hosted pipeline for previous open source users, and a fully managed platform priced on quote.
Snowplow was founded in 2011 and is headquartered in London. Its co-founders are Alex Dean, CEO, and Yali Sassoon, CTO.
Product: Managed and self-hosted event tracking and data pipeline platform, with Signals for real-time customer context and AI agent data.
Jobs at Snowplow Analytics
Leadership
- Alex Dean · CEO & Co-founderSource: company website
- Todd Boes · Chief Product OfficerSource: company website
- Yali Sassoon · Chief Technology Officer & Co-founderSource: company website
- Erin Cullen · SVP Global SalesSource: company website
- John Piekos · SVP EngineeringSource: company website
- Michele Szabocsik · SVP Marketing & GrowthSource: company website
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Website technologies
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- Webflow