Silver Leads

Silver Leads is a French lead generation company that supplies qualified contacts of senior citizens to professionals. Its offer covers home adaptation, home support, medical equipment, insurance and credit, specialised housing, wealth management and funeral services. Contacts are delivered in real time through a dedicated web service.

Customers are professionals who buy leads from the company, and the website states that more than 400 professionals use its services. Clients choose their catchment area and adjust lead volumes, with no minimum commitment and the option to suspend a contract at any time. The company also runs Bonjour senior, an information and comparison portal for seniors and caregivers, created in 2018, which the website reports receives more than 2,500,000 visitors a year.

Silver Leads was founded in 2018 and is headquartered in Toulouse, where all its employees work from the Station web site. It states that its telemarketing team is not outsourced outside France. The website reports that its teams supported more than 50,000 seniors and people with disabilities in 2022.

Product: Qualified senior-market lead generation delivered in real time through a web service, with configurable geographic zones and lead volumes.