Saddle Masters Group Holdings
Online retailer of saddles, bits, riding wear and horse therapy products for UK horse owners and riders
Highlights
- Young companyFounded 2023
- New on EvolcAdded 2026-11-11
About Saddle Masters Group Holdings
Saddlemasters sells equestrian supplies online, including saddles, bridles and leatherwork, bits, riding hats, horse boots, saddle pads, horsewear, rider clothing, horse supplements and therapy products. It also offers saddle fitting as a service.
The company sells to horse owners and riders and earns its revenue from online product sales, with free UK delivery on orders over £60 and a 5% discount on a first order for customers who join its mailing list. Its own-label saddle range, The Saddle Company, is sold alongside third-party brands such as Neue Schule, Bombers, Sprenger, Gatehouse, Veredus, Premier Equine, WeatherBeeta and Bucas.
The trading name Saddlemasters is operated by SM Retail Online Ltd, part of the Saddle Masters Group Holdings group, which is registered in Ludlow, United Kingdom, and was founded in 2023. The business was founded by saddle fitter Ian Taft and is a retail member of the British Equestrian Trade Association.
Product: Online equestrian retail of saddles, bits, riding hats, horse boots, saddle pads, horsewear, therapy products and saddle fitting services.
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