RSMB
Audience measurement and data science services for UK media owners, agencies and advertisers, working with Barb and RAJAR
Highlights
- New on EvolcAdded 2026-10-30
About RSMB
RSMB provides audience measurement, independent methodology validation and data enrichment services, alongside RSMB Fusion, a platform for combining datasets in-house. Its work covers cross-media measurement, hybrid measurement and cleaning and modelling of datasets.
Customers include media owners and platforms, media agencies, measurement vendors and advertisers. The company names UK measurement bodies Barb and RAJAR among its clients, and its Fusion platform is listed on the Snowflake and Microsoft Azure marketplaces. Fusion can be licensed for customers' own data integrations.
RSMB was founded in 1987 and is based in London. Its history includes long-running contracts with Barb and work on the TouchPoints Planner and CFlight. The company states it is recruiting.
Product: RSMB Fusion, a platform for combining datasets in-house, plus audience measurement, validation and data enrichment services.
Jobs at RSMB
Leadership
- Chris Mundy · Chief ExecutiveSource: company website
- Andy Chapman · Chief Operating OfficerSource: company website
- José Sanchez Loureda · Chief Technology OfficerSource: company website
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Website technologies
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- AWS
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- Google Analytics 4
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- Google reCAPTCHA
- HubSpot
- Webflow
