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Relative Insight

Text analytics software helps businesses understand customer, employee and audience feedback and its impact on business metrics

Lancaster, United KingdomFounded 2007relativeinsight.comWebsite technologies

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Highlights

  • New on EvolcAdded 2026-10-30

About Relative Insight

Relative Insight provides text analytics software that analyzes qualitative data, including survey responses, reviews, social conversations and customer service transcripts, to identify why business metrics change.

Its platform serves customer experience and insights teams, as well as brands and agencies seeking to understand customers, employees, target audiences and competitors. Pricing is tailored to data sources, data volume and automation and reporting needs.

The company is based in Lancaster, United Kingdom, and was founded in 2007. Its technology originated in work supporting British law enforcement with online behavior analysis.

Product: A text analytics platform that analyzes qualitative feedback and conversations to identify patterns, root causes and links to business metrics.

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Website technologies

Older, unverified list. Detection dates and supporting evidence are not yet available.

  • AWS
  • Google Universal Analytics
  • Intercom
  • LinkedIn Insight
  • WordPress
  • jQuery
  • nginx