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pulsmedia.is

Ad booking and inventory software plus a self-service ad marketplace for Icelandic media buyers and digital out-of-home screens

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Highlights

  • New on EvolcAdded 2026-10-31

About pulsmedia.is

Púls Media builds advertising software for the Icelandic market. Its ad booking system (Birtingakerfi) automates the production and distribution of ads across digital media and keeps track of ad inventory in real time. Its self-service marketplace (Birtingamarkaðurinn) lets advertisers buy media inventory sold in CPM units or fixed slots, and Púls Planner, a planning tool, is in beta. The company also offers digital out-of-home formats such as the Snjallborði smart board, scrolling boards and counter boards.

Its customers include advertisers, media buying agencies and media owners. The company states that 80% of Icelandic media buying houses use its booking system. Named campaigns include work for Orkusalan, Icelandair, Sjónvarp Símans and Olís deildin, and the company publishes testimonials from the agencies Digido, Datera and Hvíta húsið.

The company describes all of its software as 100% Icelandic development owned by Púls Media.

Product: Birtingakerfi ad booking and inventory system, Birtingamarkaðurinn self-service ad marketplace, Púls Planner (beta), and Snjallborði digital out-of-home boards.

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