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Primafruit

Sources, ripens and packs fresh fruit for Waitrose & Partners and other foodservice customers in the UK

Evesham, United KingdomFounded 1981primafruit.co.ukWebsite technologies

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Highlights

  • New on EvolcAdded 2026-10-29

About Primafruit

Primafruit sources, supplies, ripens and packs fresh fruit. It works with a network of growers around the world and supplies a range that includes bananas, berries, citrus, stonefruit, grapes, melons, pineapples, kiwi, dates and exotic fruit.

Its main customer is the retailer Waitrose & Partners, which it has supplied since 2008. A long-term contract was created in 2015 and re-signed in 2022. The company also supplies other foodservice customers.

Founded in 1981, Primafruit is based in Evesham, where its site in the Vale of Evesham includes a pack house, chilled storage and ripening chambers. The site is accredited to the BRC AA Global Standard for Food Safety and to Soil Association organic certification. Primafruit was acquired by Fresca Group Ltd in 2005 and continues to operate independently.

Product: Wholesale supply of sourced, ripened and packed fresh fruit, including bananas, berries, citrus, stonefruit, grapes, melons and exotics.

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Website technologies

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