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Pretzl Group

B2B marketing services for technology companies, combining customer science, ABM, content, media and demand generation

London, United KingdomFounded 2012pretzl.comWebsite technologies

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Highlights

  • New on EvolcAdded 2026-10-31

About Pretzl Group

Pretzl Group is a full-service B2B marketing company. Its services cover journey strategy, account-based marketing, brand and communications, content marketing, customer marketing and advocacy, demand generation, field marketing and events, and marketing operations and analytics. Its JourneyLab offering is an end-to-end marketing accelerator that combines human insight, AI and buyer data.

Its clients are B2B organisations, and the group's agencies focus on technology and engineering companies. The group's agencies include Agent3, Publitek, Twogether, Velocity and This Machine, and the company is listed as a subsidiary of Next 15.

The UK legal entity, Pretzl Group Limited, was founded in 2012 and is registered in London. The Pretzl brand was formed in 2025 when five B2B agencies came together. The company states it has more than 300 specialists and 11 global offices, with teams in London, San Francisco, Portland, New York and Hamburg.

Product: Full-service B2B marketing programmes across strategy, ABM, content, demand generation, events and marketing operations, plus the JourneyLab accelerator.

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Website technologies

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  • Google Tag Manager
  • Next.js
  • React
  • Vercel