Potwell
Sales, procurement and development company for Finnish potatoes and root vegetables, supplying retail, foodservice and food industry
Highlights
- New on EvolcAdded 2026-10-29
About Potwell
Potwell is a Finnish potato and root vegetable sales, procurement and development company. It also serves as the driving force behind the Maatilan (Farm) product brand, combining crop cultivation know-how with a supply chain that delivers potatoes and root vegetables to kitchens across Finland.
Its customers include home consumers, professional kitchens, wholesalers, foodservice operators and food manufacturers, to whom it sells a range of potato products, including pre-washed potatoes and potato products for professional kitchens. Revenue comes from product sales and supply arrangements with producers and trade partners.
The company is registered in Kristiinankaupunki, Finland, and was founded in 2002. Its website states that it works with 12 suppliers and delivers about 50 million kg of end products per year. Its CEO is Tero Oinonen.
Product: Potatoes and root vegetables sold under the Maatilan brand, including pre-washed potatoes for home use and a range for professional kitchens.
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