Playbook
Subscription app and creator-management platform helping fitness and wellness instructors earn recurring income from their audiences
Highlights
- New on EvolcAdded 2026-11-14
About Playbook
Playbook provides an app and business platform for fitness and wellness creators, coaches and instructors to sell subscriptions, programs and one-time purchases to their audience. It includes app creation, program templates, marketing automation, live stream challenges and analytics, supported by a Creator Management Team.
Creators are fitness and wellness coaches, trainers and instructors across disciplines such as HIIT, yoga, pilates and bodybuilding. Playbook is free to start and takes a 20% revenue share from creator earnings, with the creator keeping 80%.
The company was founded in 2016 and is 100% remote, with the team stated to be 41 people across 30 cities. It has paid creators more than $233M since 2016. Open roles listed are for creator-facing positions in the United States (remote).
Product: Mobile app and creator business platform for launching branded fitness apps, subscriptions, programs and marketing automations.
Jobs at Playbook
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Website technologies
Tools and platforms detected on this company’s website, grouped by purpose. Dates record when Evolc observed them.
Analytics
- Google Tag ManagerMedium confidence
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- Integration code on pageinline script loader
Frontend frameworks
- Tailwind CSSMedium confidence
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Hosting
- AWSHigh confidence
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- Response headerx-amz-cf-id
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Recruiting
- AshbyHigh confidence
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Detection evidence
- Website resourcedeclared script/iframe or software asset
Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.