Pikl

Pikl sells insurance-backed products for the short-term rental market. Its listed products are Flexible Cancellation, which lets guests book with a refundable option that Pikl covers, Damage Deposit, which replaces a damage deposit with a small guest fee, and Host Insurance, specialist cover for Airbnb hosts, holiday homeowners and landlords.

Customers are property managers and distribution partners, with individual hosts and guests named as further participants. The website says Pikl partners with property managers and distribution partners and that it takes on the financial exposure of cancellations under its cover. Its investors and advisors are named on the site, but no funding amounts or rounds are disclosed.

The website states that Pikl launched in 2019, signed a distribution deal with UK home insurance brands in 2021, and launched flexible cancellation in 2024. It also says it holds a 20% share of the UK short-term rental market in 2026. Offices are listed in Norwich and London. Open roles on the careers page include Senior Software Engineer (Digital Studio) and IT Manager (Central Services), both based in Norwich.

Product: Flexible Cancellation, Damage Deposit and Host Insurance products for short-term rental bookings