Phottr

Phottr provides an iOS app and cloud review workflow for product photography. Users scan a product's barcode, shoot with on-screen guides, and AI processes the image by removing the background, centering the product and adjusting light and shadow. Approved images are exported to Shoptet, Google Drive or through a REST API.

The company's listed customers are e-commerce brands, re-commerce and resale sellers, manufacturers and distributors, warehouses and spare-parts businesses, and museums and archives. Revenue comes from a free starter tier with tokens, subscriptions billed through the App Store, prepaid token packs paid via Stripe, and enterprise offers that include API and PIM/DAM/ERP integrations.

Phottr is registered in Malá Skála, Czech Republic, and was founded in 2024. The website lists co-founders Honza Vojtek (CEO), Roman Mašek (CTO) and Petr Havel (full-stack developer), and states that the company is backed by a Technology Incubation Programme. The website is published in ten languages and reports more than 500k product photos processed on the platform.

Product: iOS app with barcode-linked guided capture and AI background, light and shadow processing, plus Phottr Cloud review and export to Shoptet, Google Drive and REST API.