netinfo.bg

Netinfo is a Bulgarian digital media company that operates a portfolio of websites. Its properties include the news sites Nova.bg, Vesti.bg and DarikNews.bg, the video platforms Vbox7.com and Nova Play, the ABV.bg free email service, and the weather site Sinoptik.bg.

Revenue comes from advertising. Netinfo sells display advertising in all IAB formats, programmatic and performance buys, branded content and native ads, behavioural and custom audience segments, and a self-serve CPC platform called AdWise. Its ABV Native Boost product places client email campaigns in the inbox tabs of ABV.bg users. Netinfo also manages, produces and distributes video content and influencer formats through its 7Talents unit. Its customers are advertisers and brands.

Founded in 1998, Netinfo is part of the multi-platform media group Nova Broadcasting Group, a subsidiary of United Group. The company states that its sites reach over 80% of the Bulgarian internet audience according to Gemius Bulgaria.

Product: Online news, video, email and weather properties monetised through display, programmatic, native and branded advertising products.