nativendo.de
Native teaser ad campaigns for advertisers across 250+ premium publishers in Germany and the DACH region, booked self-service or via sales
About nativendo.de
Seeding Alliance GmbH sells native advertising: text-and-image teaser ads placed in the editorial reading flow of partner publishers, linking to an advertiser's landing page, shop or form. Advertisers book campaigns on the company's self-booking platform, where they set targeting and budget and can generate ad creatives with AI.
Customers are advertisers who run their own campaigns through the self-booking platform, with card payment at booking, as well as clients who use sales consultation for advertorials, larger budgets, special formats or fixed scheduling. Campaigns can be delivered across Germany or targeted by federal state, city or radius around an address.
The company was founded in 2011 in Cologne, where it is headquartered, and has been part of the Ströer Group since March 2017. It reports a net reach of 57.5 million in the DACH region and a network of more than 250 premium publishers. International distribution of its ad server technology and native formats is handled with partners in Austria, Sweden, Slovenia and Italy. Michael Dunker has been managing director since 2025.
Product: Self-booking platform for native teaser ad campaigns with AI-generated creatives, targeting and real-time reporting, plus managed sales for advertorials and special formats.
Jobs at nativendo.de
Leadership
- Michael Dunker · Geschäftsführer Seeding AllianceSource: company website
- Alix Poensgen · Vice President HRSource: company website
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Website technologies
Tools and platforms detected on this company’s website, grouped by purpose. Dates record when Evolc observed them.
Analytics
- Google Analytics 4Medium confidence
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- Integration code on pageinline script loader
- Google Tag ManagerMedium confidence
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- Integration code on pageinline script loader
Content management
- WordPressHigh confidence
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- Website resourcedeclared script/iframe or software asset
Forms
- Contact Form 7High confidence
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Frontend frameworks
- jQueryHigh confidence
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Hosting
- ApacheHigh confidence
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- Response headerserver
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Marketing & advertising
- Google AdSenseMedium confidence
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- Integration code on pageinline script loader
Privacy & consent
- CookiebotHigh confidence
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Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.
