Living Capital

Privately owned investment group that starts and backs disruptive consumer brands, entertainment and retail technology ventures

Lancaster, United KingdomFounded 1999livingcapital.co.ukWebsite technologies

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Highlights

  • New on EvolcAdded 2026-10-31

About Living Capital

Living Capital is a privately owned investment group focused on disruptive products and business models in branding and entertainment. Its established businesses are The Reformed Spirits Company Group and The Independent Entertainment Group.

Its emerging and new ventures include a retail EPOS and consumer communications app combining self-checkout, backup EPOS, payments, loyalty and retail media, a chain of consumer-participation entertainment venues, film content production using stop-gap and virtual studio technologies, and AI-assisted workflow software for small and medium businesses. It also develops disruptive consumer brands.

Living Capital was founded in 1999 as a venture capital investor in entertainment, leisure and branding. Earlier exits include Pölstar Vodka (later Reyka Vodka), Unibet Plc (later Kindred Group) and Fever-Tree Mixers. The group gradually divested its majority ownership of Martin Miller's Gin between 2018 and 2024. It is headquartered in Lancaster, United Kingdom.

Product: Investment group holding established spirits and entertainment businesses and backing emerging consumer brands, entertainment venues and retail technology ventures.

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