L'obsoco
Independent French research firm running consumer and lifestyle observatories and ad-hoc studies for brands and institutions
Highlights
- New on EvolcAdded 2026-11-02
About L'obsoco
L'ObSoCo is an independent French research consultancy that analyses changes in lifestyles, consumption behaviour and citizen expectations. It runs recurring observatories (observatoires), ad-hoc studies and strategy advisory, and also offers conferences, interventions and training.
Its clients and partners include companies and institutions that commission or co-build its observatories, such as Citeo, Huttopia, the Syndicat de la Librairie Française and ADEME. Revenue comes from studies, partner-funded observatories and consulting services.
The company is headquartered in Paris, France, and was founded in 2011 as a SAS. Its website lists observatories on topics including responsible consumption, holidays, fast fashion, climate and daily life, and proximity.
Product: Recurring observatories, ad-hoc studies, strategy consulting, and conferences and training on consumer and societal trends.
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