kennisplatformoost.nl
Tourism research, visitor data and advice for the leisure economy in Overijssel, for regional brands, governments and entrepreneurs
Highlights
- New on EvolcAdded 2026-11-02
About kennisplatformoost.nl
KennisplatformOost collects data on the leisure economy (vrijetijdseconomie) in Overijssel, turns it into insights and translates these into practical tools. Its content covers target group analysis, including the Leefstijlvinder profile, research figures, regional figures and visitor flows, advice, and news and trends.
The platform is run by Gastvrij Overijssel and MarketingOost together with their Strategy and Research team. It serves regional brands, governments, entrepreneurs and other external clients.
Recent publications include eight factsheets, one for each subregion of Overijssel, based on the Vakantieonderzoek Plus study, and half-year tourism figures for 2026. The platform reports 8.7 million tourist overnight stays in Overijssel in 2024.
Product: Target group analysis, regional visitor and tourism research figures, and advice for the leisure economy in Overijssel.
Jobs at kennisplatformoost.nl
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