Hour Passion
Multi-brand watch and jewellery boutiques in airports, city centres and outlet stores, selling Swiss watch brands
Highlights
- New on EvolcAdded 2026-10-28
About Hour Passion
Hour Passion is a multi-brand retailer of watches and jewellery. Its range runs from Swatch and Tissot to Longines, Omega, Blancpain and Breguet, and each boutique carries a selection of internationally known watch brands. The company is a concept store belonging to the Swatch Group.
Customers are shoppers and travellers who buy in its airport, city and outlet boutiques. Revenue comes from retail sales; the company states that its stock is bought directly from watch manufacturers and that each item comes with a serial number and a guarantee certificate of 2 to 5 years, depending on the item and brand. Sales advisers also carry out small repairs such as battery or bracelet changes.
Hour Passion was founded in 2008 according to registry data, and the company states it was created in 2004. Its headquarters is in Paris. It operates around 70 boutiques, including stores in the Paris and Geneva airports, Rome, Zurich, Berlin, London, Seoul, New York and Milan. The company recruits sales advisers for its boutiques.
Product: Retail sale of Swiss watches and jewellery from brands such as Swatch, Tissot, Longines, Omega and Blancpain in boutiques.
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