guetezeichen.at

The non-profit association Österreichisches E-Commerce-Gütezeichen operates an Austrian quality seal for online offers. Certified shops are reviewed against the seal's criteria, checked again every year, and listed in a public directory. The association also publishes sample legal texts, reviews legally relevant areas such as terms, privacy and checkout, and runs an out-of-court dispute resolution service.

Customers are online shops and online offer operators in Austria who obtain a licence to use the association's trademark as a seal. The website states that ongoing operation and support for small and medium-sized businesses are financed with support from the Austrian Economic Chamber (WKO) and the Federal Ministry of Economy, which the site says keeps certification independent. No pricing is given on the website.

The seal was founded in 2000 on the initiative of the Austrian Institute for Applied Telecommunications (ÖIAT) and is supported by the Austrian Economic Chamber, the Ministry of Economy and the Federal Chamber of Labour. The association's office is at Ungargasse 64-66 in Vienna, and it is registered as a non-profit association (gemeinnütziger Verein).

Product: Austrian e-commerce quality seal (Gütezeichen) with annual certification review, legal sample texts, and out-of-court dispute resolution for online shops.