Gen Digital

Gen Digital (Gen) sells consumer security, privacy, identity and financial wellness products under the Norton, Avast, AVG, Avira, LifeLock, MoneyLion, ReputationDefender and CCleaner brands. Its Cyber Safety offering includes security products and memberships, while its Trusted Solutions offering covers identity protection, restoration support, digital reputation and financial wellness.

Its customers are individual consumers, families and small businesses, which the website describes as nearly 500 million users in more than 150 countries. Products are sold directly to these users, and the Cyber Safety offering includes memberships.

The JSON-LD data and registry record a 2022 founding year, with Tempe, Arizona as the headquarters address. The website states that Gen was formed after the acquisition of Avast in 2022 and that MoneyLion was acquired in 2024. Current job postings list locations in the US, Czech Republic, the UK, Malaysia and India, across engineering, product, marketing and customer service roles.

Product: Consumer security and privacy software (Norton, Avast, AVG, Avira), identity protection (LifeLock), and financial wellness apps (MoneyLion).