Duelstone
Social-retail channel placing wellness brands' products with creators on TikTok and Douyin for sales in new markets
Highlights
- Young companyFounded 2022
- New on EvolcAdded 2026-11-03
About Duelstone
Duelstone runs social-based retail for wellness brands, using recommendations from a network of creators on TikTok and Douyin to drive product discovery and sales. Services include store listing and brand-store management, creator selection and campaign management, international fulfilment, customs and market registration, and live customer support.
Its customers are wellness brands. The website names Vitabiotics, Haliborange, Optibac, Abbott Nutrition and Emma Hardie as brands it works with. Duelstone China extends the model through a partnership with a local Chinese partner, and the company is the exclusive social store for the Duel Racquet, a product linked to its Duel Society community.
Duelstone was founded in 2022 and is registered in Milton Keynes, England; the website names Cambridge as its headquarters. The website states a network of 20,000+ wellness creators across 60 countries and reports more than £30m in GMV from new global customers.
Product: Social-retail service that lists brands' wellness products on TikTok and Douyin stores and runs creator-led discovery, fulfilment and customer support.
Jobs at Duelstone
Leadership
- Byron Constable · Co-founderSource: company website
- Skye Ruan · Co-founderSource: company website
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Website technologies
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Chat & support
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Content delivery
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Content management
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Frontend frameworks
- jQueryHigh confidence
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Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.