Cake Stuff
Online retailer of cake decorating and baking supplies for home bakers and trade buyers in the UK and abroad
Highlights
- New on EvolcAdded 2026-11-02
About Cake Stuff
Cake Stuff sells cake decorating and baking supplies through its online shop, including sugarcraft, cake tins, cake mixes, food flavourings, buttercream and flower paste. The website states it offers well over 11,000 products.
Its customers are home bakers and cake makers, with the company stating it has over 135,000 customers worldwide. It sells only online and has no physical shop. Revenue comes from product sales, and the site offers trade accounts alongside retail ordering.
The company is registered in Glasgow, United Kingdom, and was founded in 2004. It operates two warehouse locations and ships orders worldwide, with free UK delivery on orders over £75 and next-day delivery for orders placed by 4.30pm. Its featured brands include Beau Products, and it works with cake artists who act as brand ambassadors.
Product: Online catalogue of over 11,000 cake decorating, sugarcraft, baking, cake mix, flavouring and cake tin products.
Jobs at Cake Stuff
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Website technologies
Tools and platforms detected on this company’s website, grouped by purpose. Dates record when Evolc observed them.
Analytics
- Google Analytics 4High confidence
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Detection evidence
- Website resourcedeclared script/iframe or software asset
- Google Tag ManagerMedium confidence
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Detection evidence
- Integration code on pageinline script loader
Content delivery
- CloudflareHigh confidence
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- Response headerserver
- Response headerserver
- Website resourcedeclared script/iframe or software asset
Marketing & advertising
- Google AdsMedium confidence
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Detection evidence
- Integration code on pageinitialization/configuration expression
- Integration code on pageinitialization/configuration expression
- Integration code on pageinitialization/configuration expression
Website detection does not establish a paid subscription or company-wide use. Tools loaded after consent or sign-in may be missed. “No longer observed” does not prove the company stopped using a tool.