bms-research.de
Market research and pricing analytics for companies making price, assortment and product decisions
Highlights
- New on EvolcAdded 2026-11-03
About bms-research.de
bms – marketing research + strategy GmbH provides market research, choice modelling and strategy services. Its Holistic Choice Modeling, a further development of conjoint analysis and discrete choice experiments, is used to optimise pricing and product ranges, and it also runs market simulations and builds custom dashboards.
Its solutions are the Performance Optimizer for revenue and profit of product portfolios, Rapid Insights for faster and lower-cost product insights, and the Market Research Tool Kit, which gives clients flexible tools for their own research with expert support. Customers are companies seeking insight on pricing, assortment, product decisions, and brand and target group research.
The company has operated since 1995 and is headquartered in Munich, Germany.
Product: Market research projects, choice-model simulations, custom dashboards and the Rapid Insights and Market Research Tool Kit offerings.
Jobs at bms-research.de
Leadership
- Sasha Shirangi · Head of Client RelationsSource: company website
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