Bluestone

Headless PIM platform for enterprise retailers, manufacturers and distributors to manage and syndicate product data

Tønsberg, NorwayFounded 2000bluestonepim.com Website technologies

Highlights

New on EvolcAdded 2026-10-27

About Bluestone

Bluestone PIM provides a headless, API-first product information management platform. It takes product data from suppliers and other sources, cleans and organises it, and sends it to sales channels. AI agents can work with the data through MCP, and the company states the platform is not tied to a single AI provider.

Its customers are enterprise retailers, manufacturers and distributors. Named customers in the materials include Zeeman, Stadium and Wilhelmsen Ships Service. Pricing is customised per plan, and the company states the product suits midsize to enterprise companies.

The company's timeline dates its founding to 2016 in Norway. Its headquarters is in Tønsberg, with an office in Bangkok and a development site in Gdansk. It merged with the Norwegian e-commerce services provider WebOn in 2018, received a venture capital round in 2024 led by Scale Leap Capital and Narwhal Investments, and is a MACH Alliance certified member.

Product: Headless, agent-first product data platform (composable PIM) with over 700 APIs, MCP support and marketplace apps.

Jobs at Bluestone

No open positions listed right now.

Leadership

Jon Anders Aas-Haug · Founder and Chairman
Source: company website
Morten Snørsvald · Co-founder and Senior Product Specialist
Source: company website
Einar Augedal · Chief Executive Officer
Source: company website
Andreas Rudl · Chief Marketing Officer
Source: company website
Joanne Veenvliet · Chief Commercial Officer
Source: company website
Morten Næss · Chief Product & Innovation Officer
Source: company website
Tarje Melau Sørensen · Chief Financial Officer
Source: company website
Audun Semb · Head of Customer Experience
Source: company website

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