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astratex.sk

Online retailer of underwear, swimwear and leisurewear for consumers in 14 European markets, with a private-label line

Praha, SlovakiaFounded 2000astratex.skWebsite technologies

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About astratex.sk

Astratex.sk operates an online shop selling women's and men's underwear, swimwear, leisurewear and hosiery. It offers third-party brands alongside its own private-label underwear, and provides a size guide with bra sizes from 60/C to 120/G, free exchanges and returns, and delivery within two days.

Customers are consumers who buy directly through the e-shop, and the company earns its revenue from these online product sales. The catalogue includes more than 8,000 products. The company reports 53 million euros in turnover for 2024 and more than 600,000 Facebook followers.

Astratex was founded in 2000 in Červený Kostelec as a mail-order business and moved to an online e-shop in 2005. It has operated in Slovakia since 2006 and now sells in 14 markets, including Poland, Hungary, Germany, Austria and Italy. The company is headquartered in Prague, with a 7,000 m² warehouse in Náchod and an advice centre in Prague's Holešovice district. It employs more than 250 people, and the investment fund Hartenberg has held a majority stake since 2018.

Product: Online e-shop for underwear, swimwear, leisurewear and hosiery, including a private-label underwear line.

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