adscale.de
Out-of-home, digital media and programmatic ad sales for advertisers, agencies and publishers in Germany
Highlights
- New on EvolcAdded 2026-10-27
About adscale.de
Ströer is a German media company that combines out-of-home advertising, digital media and dialogue marketing, and data and e-commerce services under its OOH-plus strategy. Its Ströer SSP unit runs a supply-side platform for publishers offering display, video and mobile advertising inventory.
Customers include advertisers, agencies, demand-side platforms and publishers. The group sells advertising space across about 300,000 out-of-home media offerings and more than 250 digital media brands, and sells market and consumer data through Statista. Revenue for fiscal 2025 was EUR 2.08 billion.
Ströer was founded in 1990 as Ströer City Marketing and is headquartered in Köln. It is listed in the MDAX of Deutsche Börse. Its digital out-of-home network includes more than 11,300 digital media carriers at transport hubs and shopping centres in German cities. The portfolio also includes t-online, watson, Ströer X dialogue marketing and the beauty brand asambeauty.
Product: Out-of-home advertising sales, the Ströer SSP programmatic supply-side platform for display, video and mobile, and the Statista data service.
Jobs at adscale.de
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