Adclaro
Marketing effectiveness analysis and budget optimisation for brands and businesses
Highlights
- New on EvolcAdded 2026-11-08
About Adclaro
Adclaro provides marketing effectiveness measurement and investment planning using statistical analysis of client-sourced and proprietary data. Its TMO tool analyses historical marketing performance, while Blueprint recommends marketing budgets, channel mix and campaign timing.
The company works with brand marketing teams and client and agency teams, providing consultancy and analysis to inform marketing investment decisions. It is an independent marketing effectiveness consultancy with internally developed modelling and optimisation tools.
Adclaro is based in London and was founded in 2013. It states that the business originally operated as Retail Alchemy from September 2014 and holds ISO 9001 and ISO 27001 certifications.
Product: Marketing effectiveness measurement, statistical modelling and budget optimisation consultancy, including its TMO and Blueprint tools.
Jobs at Adclaro
Leadership
- Rhys Jones · Managing DirectorSource: company website
- Kateryna Makarenko · Head of OperationsSource: company website
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