Rokt

Rokt provides ecommerce technology for the transaction moment, including Rokt Catalog, Upcart, Pay+, Aftersell, Thanks and Rokt Ads, which show relevant third-party offers to shoppers during checkout and after purchase. Its mParticle product is a hybrid customer data platform for real-time and warehouse-native audience activation. The website states that Rokt merged with mParticle and acquired Aftersell and Canal.

Customers are ecommerce and consumer brands and retailers, such as Uber, Live Nation, Fanatics, PayPal and Hulu, according to the about page. The company describes its revenue as coming from upsell and advertising outcomes, with Rokt Ads priced on outcomes; the site does not give a full breakdown of its pricing model.

The about page lists founding in 2012 by Justin Viles and Bruce Buchanan, offices in New York and London among eight offices across 17 markets, and expansion into Japan in 2017. The company reports 700+ employees and over US $480M raised. Open roles include Tokyo positions for Business Development Manager, Rokt Ads Japan, and Account Manager, Rokt Ads Japan, along with customer success and sales roles in New York, London, Sydney, Berlin and Paris.

Product: Rokt Catalog, Upcart, Pay+, Aftersell, Thanks, Rokt Ads and the mParticle hybrid customer data platform.