R.A.D

R.A.D® is a performance footwear company that designs training, running and skate shoes, described on its site as built by athletes and designers. Its product line includes the R.A.D® ONE and ONE V2 gym shoes, the R-1 for HIIT and conditioning, the UFO super trainer, the SYNTH daily trainer, the MALLOW cushioned trainer, and the Manny ONE skate shoe developed with the skater Manny.

Customers are consumers who buy through the company's online store, which is organised into Train, Run, Skate and Apparel & Merch sections. The website describes a direct-to-consumer shop with cart and checkout, and the registry country is GB.

The site states that the first silhouette, the R.A.D® ONE, launched in Miami in 2022, followed by the R-1 in February 2023 and the Run line from April 2026. No founding year or headquarters address is given. Open roles listed are a Production & Creative Manager and a Growth Marketing Manager in London, and a Community & Partnerships Manager based in Austin or Dallas, Texas (remote).

Product: Performance training, running and skate footwear plus apparel and merchandise sold through its online store.