MLÝN HEROLD

Herold runs a flour mill in Heroltice and a bakery in Slavkov u Brna. The company grinds its own flour and bakes bread, rolls, fine pastries, baguettes, cakes and gluten-free products according to its own recipes.

Its products are sold through a network of Herold shops in Brno and the surrounding area, and the website also refers to wholesale customers (odběratelé) and delivery to them. The website does not describe the revenue model in further detail.

The mill's history is traced to around 1890 under the Knichal family; the current owner, Miloslav Knichal, bought the non-functioning mill back in 1992. The bakery in Slavkov u Brna was leased in 2003 and later rebuilt, and the company obtained an IFS food safety certificate in 2016. Registry data lists the company as an s.r.o. founded in 1995. At the time of the input it had five open positions: a baker, an oven operator, a delivery driver, a packer and a shop saleswoman.

Product: Flour from its own mill and bread, rolls, fine pastries, baguettes, cakes and gluten-free products, sold through its shops and to wholesale customers.