LOVELEC

LOVELEC designs and sells electric bicycles under its own brand, including city, folding, trekking, mountain (e-MTB) and SUV models. The website highlights comfort, integrated batteries, motor options and battery capacity choices, and offers expert advice to help buyers select a model.

The customers are individual riders, from first-time e-bike buyers to sports and recreational cyclists. Products are sold through the company's online shop and a showroom where models can be tried out. Revenue comes from bicycle sales and optional extended warranty and instant replacement packages sold alongside the bikes.

The LOVELEC brand was established in 2010 in Český Těšín, where the company states it has its registered seat. The website describes it as a family business whose founder was succeeded by his son. The company states that its bikes are used in Czechia, Poland, Slovakia and other European markets, and it published a new collection and new online shops in 2025.

Product: Electric bicycles (city, folding, trekking, mountain/e-MTB and SUV models) with integrated batteries, plus optional extended warranty and instant replacement packages.